This week was the official kick-off of the 10th anniversay of the Stretch Yourself Challenge – a content marketing challenge designed to help you stretch out of your comfort zone and do great big things with your content.
I’ve done this challenge a few times in years past (at least twice, possibly three times, I can’t exactly remember.) As a challenge participant in the past, I wasn’t particularly successful as a Finisher. I won’t make excuses, but there WERE some pretty serious personal crises that happened in the past that interfered with my progress.
So why on earth did I choose to participate THIS year, when I’ll be away on vacation for more than half the challenge period?
Well, for one thing, that makes it a real stretch, doesn’t it?
But it’s not just that. Even though I’m going on vacation, and will be HAPPY to take some time off and spend with loved ones, I have some very real business goals that I want to keep the momentum going on.
Given that my “typical” vacation planning mode is to just shut down all new activity, and get into a what’s-it-going-to-take-to-maintain mindset, this is a big new thing for me. Which of course is the whole POINT of the Stretch Yourself Challenge: to do big new things.
Kelly McCausey, the host of the challenge, likes to pose the question: “What if it were easy?” That’s to get people thinking about what they would love to do in their business if it were easy. What could you accomplish? What would your goals look like if you didn’t have to worry about the tech challenges, and lack of skills, and all of those things that make things hard.
But this one is NOT going to be easy. When you stretch yourself, it’s meant to be a little uncomfortable. There’s a time and a place for a comfort zone, and when you’re looking for growth, that isn’t the time or place.
A very wise woman once told me: “You can have comfort or you can have growth, but you can’t have them both at the same time.”
The Stretch Yourself Challenge is a points-based challenge. In order to be a Finisher, I’ll have to complete at least one of the challenges from the guide, and also get at least 50 points, based on various activities (yes, this blog post is for points.)
Top points earners can win extra prizes, but I’m not even looking toward that. Even though I’m normally a pretty competitive person, I’m sure I won’t be a TOP points earner because of course I won’t be here the entire time. But I do plan to be a FINISHER and that’s going to be a pretty big stretch.
Interested? (I know you are!)
NOTE: Even though the time has passed to join the LIVE Challenge for 2019, you can get the Stretch Yourself Challenge Self-Study Version ANY TIME!
Enjoy and be challenged!